3 min read

Billing Transparency Saves Everybody Time

By Petri Takala on Aug 9, 2022 9:15:00 AM

Billing should be a natural and positive event in business. A financial “thank you” after a job well done. But too often, the invoice or the billing process spoils the party. According to specialist analyst firm MGI, 59 percent of businesses experience significant customer friction due to billing disputes. Older studies show that 39% of businesses see billing as a problem area. In this blog, we will take a look at the root cause of these issues: transparency.

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2 min read

What RevOps Means for Your Billing Solution

By Petri Takala on Jun 15, 2022 10:33:45 AM

RevOps is mostly referred to as the operational activities of Sales, Marketing, and Support bundled together to better serve the client’s needs across the full customer journey. By putting the client in the center, the result should be smoother transactions, higher customer satisfaction, higher CLV, and in short: more growth. How should finance be involved and should billing be part of RevOps? In this blog, we will argue that is essential to include finance and billing in your RevOps strategy.

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2 min read

Subscription Business Is Here to Stay - Jump on Board

By Petri Takala on Jun 8, 2022 10:14:38 AM

According to UBS*, the subscription market is estimated to grow by 18% year over year to 1,5 trillion USD by 2025. Clearly, the subscription business has reached a maturity level and is seen as the leading business model for predictable, stable revenue generation in the future. Your company might already apply some subscription business. What does it take to move into the space and how do you develop a solid monetization platform for your business? In this blog, we help you on your way.

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3 min read

Drive Your SaaS Business by Metrics

By Petri Takala on Apr 25, 2022 8:45:00 AM

There is no business like a SaaS business. With the rise of SaaS business came new metrics and new rules to assess, monitor, and steer SaaS business performance. Traditional business models looked at product or service profitability as a one-off transaction, but in SaaS, we need to monitor CLV along with the whole range of recurring transactions. The cash flow is not based on sales of products, but on MRR. ARR became the leading indicator of longer-term revenue performance. 

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3 min read

Saas Business Booming But Highly Competitive

By Petri Takala on Apr 5, 2022 1:13:58 PM

There has never been a more exciting time to be in the SaaS business than now. As recent research shows, 2021 has proven to be another solid growth year for SaaS business, with 28% median CARG despite Covid.

Upsell is the key to growth, especially the ability to upsell usage. We've seen this time and again, in companies of all sizes and industries. But what is usage upsell? And more importantly, how can you use it to drive your business growth? Keep reading to find out.

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2 min read

Billing is Key to Your SaaS Business Growth

By Petri Takala on Mar 30, 2022 11:19:07 AM

When dreaming of SaaS growth, you might not think of your billing system immediately. In the search for growth, your marketing and customer success strategies are likely much closer to your heart. Still, as it turns out, Billing software is currently in a renaissance, and for good reasons. Here we will explain why billing is in the spotlight again, and why it might just be the key to improving your ARR, MRR, and CLV.

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